: UP TO £82k
: London
: 1
: MBA/PGDM in Marketing, Any Graduate in Any Specialization
: Both
: 2-5 Years

JOB DETAILS             
Scope and Responsibility
- Create a clear brand communication strategy for next 3 years
 -Drive awareness and credibility for the brand through communications
 - Align marketing mix for the brand with business strategy
 -Manage celebrity relationship & content calendar
 -Develop BTL activations to drive trials
 - Develop an efficient shopper marketing strategy with assets
 - Use digital ahead of the curve to drive targeted awareness
 - Create brand Book & VIS
 - Develop a strong partner agency network
Skills and Requirements
- Strong experience in FMCG brand management (4-5 years minimum)
- Experience in new launches with limited marketing budgets
- Experience in personal care categories preferred
- Experience in Mosquito protection brands like Good Night, Odomos, All Out is a major plus
- Hungry for disproportionate growth

Performance Indicators :
- Brand Sales
- Market Share
- Brand Track Metrics like awareness, preference & intention to purchase
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