: £50k - £60k
: London
: 1
: Graduate
: Both
: 3years - 5years

JOB DETAILS             
The business has entered a new territory of the direct to retail route to market where as the Retail Marketing Manager, you will be responsible for scaling the business within this channel with new retail partners whilst maintaining the remarkable experience that current partners and clients have. Your main purpose will be to develop and execute comprehensive marketing strategies to drive brand awareness, increase sales and strengthen the position in the retail market.

Key responsibilities:
• Develop and implement strategic retail marketing plans to drive sales and achieve business objectives, including Point of Sale, promotions, merchandising
 • Conduct market research and analysis to identify trends, customer preferences, and competitive landscape to inform these marketing strategies
 • Manage relationships with external agencies
• Manage the creation and production of marketing materials, including POS displays, brochures, product catalogues, loyalty programmes, incentives, and digital assets
 • Oversee the development and execution of retail advertising campaigns, including print, digital, and social media channels
• Establish and maintain strong relationships with key retail partners, distributors, and vendors to maximise marketing opportunities
• Monitor and evaluate the performance of campaigns, analysing data and metrics to optimise future strategy
• Manage the retail marketing budget effectively

Skills Requirement :
• Proven experience in retail marketing, preferably in the manufacturing industry or related sectors
• Strong knowledge of retail marketing strategies, including product positioning, pricing, promotion, and distribution
• Understanding and experience of a go to market model
 • Strong understanding of the interior design retail market in the UK
• Excellent data analytics and reporting skills
• Exceptional communication and interpersonal skills to collaborate effectively with cross-functional teams, external partners and stakeholders
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