SALARY
: £60k - £70k
LOCATION
: London
VACANCIES
: 1
QUALIFICATION
: Graduate
MALE/FEMALE
: Both
EXPERIENCE
: 4years - 6years

JOB DETAILS             
We are looking for an energetic, analytical, data driven, customer-centric Head of Ecommerce and Marketing to grow our brand through a range of campaigns that deliver tangible change results. This role will suit you if you have previous Marketing and Ecommerce experience where you
KEY Role Responsibilities

•Developing, implementing, and delivering the eCommerce plan and targets
•Develop effective marketing campaigns, on time and within budget
•Strategically develop e-commerce-related promotional campaigns to achieve the targeted exponential growth
•Ensure Marketing and Ecommerce functions are working in alignment to ensure brand consistency
•Managing demand generation across all channels to include paid, organic, affiliate, social and email and using on-Site analytics and conversion testing software to embed and manage a formal test: measure: learn approach to channel optimisation
•Develop, implement and optimise eCRM to improve customer retention and lifetime value metrics
•Work closely with colleagues to identify opportunities to reach new market segments and expand market share
•Managing agency relationships including SEO, PPC, affiliate and email marketing partners
•Collaborate with the web merchandising and buying team to continually optimise product and pricing mix across web properties.
•Collaborate with the marketing team to ensure that planned marketing campaigns and promotions are executed effectively across all digital channels and web properties
•Set up and monitor ROI and KPIs
•Generate a monthly report regarding all marketing activities related to e-commerce
•Measure and monitor Customer Experience through the use of analytics, using data to develop and deliver quarterly action plans.

Benefits:
•Additional leave
•Company events
•Company pension
•Employee discount
•Life insurance
•Referral programme
•Store discount


 
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