We are seeking a enthusiastic and capable Digital Marketer to join our team. The ideal candidate will work across a variety of accounts and will lead and be accountable for all Google Ads PPC as well as Paid Social Ads activity for their specific clients, supported by a Senior Account Manager.
What the role involves?
•Managing the day-to-day planning, strategy, execution and delivery of Google Ads and Paid Social marketing campaigns on Facebook, Instagram, LinkedIn
•Accurate Budget management and forecasting ability
•Proactively manage and optimise multiple campaigns for clients from various industries and report accurately on campaign performance
•Dealing directly with clients on a daily basis, helping to build strong relationships and being a consistent source of knowledge
•Analyse campaign performance with regular data analysis, measure against client KPIs; report on any trends
•Optimise campaigns / accounts for improved ROAS and CPA / CPL
•Monitor data sources for new trends, and highlight relevant business growth opportunities
•Demonstrate understanding of complex tracking and work with system providers to troubleshoot any issues that may arise.
•Responsible for ensuring all weekly, monthly & ad hoc reports for your clients are produced in a timely and accurate manner.
•Provide support on new business pitches and create proposals for prospects
•Experiment with relevant new technologies and strategies
What are we looking for?
•Passionate about Digital Marketing and keen to engage with the fast changing world of Google, Social Media, Video Advertising, and general digital marketing
•A proven track record of managing a portfolio of clients with multiple campaigns
•Minimum 2 years Digital Marketing experience
•Advanced knowledge of Google tracking tags and Facebook Pixel implementation and event tracking (incl. Conversion API)
•A creative mind, who sees opportunity and can create compelling ad copy
•Understand different approaches for different KPI's and how best to achieve these within the specific marketing platforms
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